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    Medicare Advantage · Arkansas · enrollment Oct 2026

    Medicare Advantage in Arkansas: 290,325 members, 9 carriers, Humana in front.

    Humana holds 37.7% of Arkansas’s visible Medicare Advantage members, ahead of UnitedHealth at 36.5% and Aetna (CVS) at 8.0%. The market grew +2.9% (+8,281 members) from Nov 2025 to Oct 2026 and stepped +0.4% at the 2026 election period. 47.3% of the state's Medicare beneficiaries are in a Medicare Advantage plan.

    Visible members
    290,325
    Oct 2026
    Carriers
    9
    86 plans with members
    MA penetration
    47.3%
    of 696,635 eligible
    Twelve months
    +2.9%
    +8,281 members
    Election step
    +0.4%
    December to January 2026
    Top three
    82.2%
    HHI 2,913, highly concentrated

    Every carrier with members in Arkansas

    Ranked by visible members in Oct 2026. The twelve-month change runs Nov 2025 to Oct 2026; the election step is the carrier’s own December-to-January change. Counties led counts counties where the carrier has the most visible members and at least one other carrier is visible. UnitedHealth leads 49 of the 75 counties with a lead. At the election period Devoted stepped up most (+304.2%) and USAble Mutual Insurance Company stepped down most (−42.2%).

    #CarrierMembersShareTwelve monthsElection stepCounties ledRating$0 premiumPlans
    1Humana109,324
    37.7%
    +48.2%+33.3%26 of 744.1898%24
    2UnitedHealth106,105
    36.5%
    −7.1%−7.9%49 of 753.88100%14
    3Aetna (CVS)23,175
    8.0%
    −35.9%−24.6%0 of 523.75100%13
    4Centene22,709
    7.8%
    −13.7%−0.9%0 of 733.00100%12
    5USAble Mutual Insurance Company14,737
    5.1%
    −35.5%−42.2%0 of 582.8496%5
    6Health Care Service Corporation6,692
    2.3%
    +37.7%+25.3%0 of 393.47100%7
    7Devoted4,282
    1.5%
    +376.3%+304.2%0 of 20–100%8
    8Select Founders, LLC2,641
    0.9%
    +8.9%+1.5%0 of 47–100%1
    9Lumeris Group Holdings Corporation660
    0.2%
    +33.1%+30.7%0 of 54.00100%2

    Arkansas county by county

    75 counties with visible members, largest first. A county’s leader is the carrier with the most visible members there; a county with one visible carrier shows no leader, because the others are suppressed, not absent. Penetration is Medicare Advantage members as a share of the county’s Medicare beneficiaries.

    CountyVisible membersCarriersLeaderLeader shareMA penetrationDual eligibles
    Pulaski33,6219UnitedHealth35.5%46.0%14,865
    Benton24,4969Humana47.4%50.3%5,614
    Washington16,3279Humana36.2%45.6%5,760
    Sebastian13,6537Humana48.7%50.2%5,936
    Garland13,3497UnitedHealth38.0%50.4%4,884
    Saline10,6568UnitedHealth37.2%44.2%3,442
    Faulkner8,3827UnitedHealth38.6%39.7%3,536
    Crawford7,9506Humana53.3%55.8%2,963
    Craighead7,6766Humana61.3%41.6%4,212
    Jefferson7,6026UnitedHealth58.2%53.4%3,771
    White7,1567UnitedHealth48.5%42.9%3,499
    Baxter6,3995Humana73.4%45.5%1,964
    Lonoke6,1709UnitedHealth41.0%44.7%2,506
    Pope5,8507Humana48.5%45.4%2,811
    Crittenden4,9058UnitedHealth47.5%52.6%2,835
    Boone4,6175Humana63.1%46.5%1,986
    Mississippi4,3546Humana46.5%56.5%2,430
    Greene3,9787Humana51.8%43.1%2,116
    Miller3,8465Humana56.8%46.1%2,002
    Union3,6806UnitedHealth69.9%41.6%2,210
    Carroll3,6558UnitedHealth32.0%50.5%1,174
    Hot Spring3,6038UnitedHealth39.1%51.7%1,513
    Cleburne3,1277UnitedHealth33.9%40.9%1,217
    Johnson3,0877UnitedHealth44.3%54.6%1,384
    Independence3,0747UnitedHealth48.3%38.1%1,826
    Ouachita2,9586UnitedHealth59.2%52.6%1,441
    Poinsett2,8508Humana50.3%56.2%1,646
    Logan2,8237UnitedHealth35.2%52.4%1,325
    Marion2,6367Humana67.0%49.2%985
    Sharp2,6315UnitedHealth42.5%48.1%1,370
    St. Francis2,5797UnitedHealth47.4%57.3%1,500
    Madison2,3977Humana43.8%58.2%832
    Van Buren2,3906UnitedHealth41.1%48.7%1,042
    Franklin2,2498Humana34.2%54.6%924
    Phillips2,2435UnitedHealth66.5%60.9%1,465
    Conway2,2278UnitedHealth42.7%46.8%1,112
    Polk2,2036UnitedHealth58.7%43.9%1,035
    Randolph2,1074Humana68.5%50.0%1,155
    Hempstead2,0995UnitedHealth52.9%50.8%1,113
    Columbia2,0506UnitedHealth66.7%44.5%1,319
    Ashley2,0263UnitedHealth68.2%43.6%1,129
    Clark1,9756Humana44.1%49.5%948
    Lawrence1,9256Humana57.8%51.5%1,140
    Yell1,9138UnitedHealth42.4%45.6%1,065
    Izard1,7355Humana40.5%46.9%889
    Cross1,6718UnitedHealth36.6%48.1%863
    Stone1,6706UnitedHealth48.0%43.5%918
    Drew1,5465UnitedHealth84.4%45.0%910
    Fulton1,5355Humana53.8%44.6%739
    Jackson1,5166UnitedHealth53.0%45.9%937
    Grant1,4848UnitedHealth48.7%42.1%624
    Arkansas1,4525Humana48.6%40.3%815
    Desha1,3213UnitedHealth66.0%54.0%799
    Clay1,2926UnitedHealth42.1%37.6%874
    Chicot1,2724UnitedHealth69.4%54.9%813
    Scott1,2536Humana39.0%52.0%633
    Little River1,2293Humana50.0%43.8%674
    Howard1,1194UnitedHealth90.2%41.1%730
    Searcy1,0976Humana59.0%48.9%584
    Perry1,0947UnitedHealth42.7%46.9%552
    Sevier1,0383UnitedHealth59.2%40.4%658
    Montgomery1,0166UnitedHealth39.8%45.1%493
    Bradley9724UnitedHealth62.5%45.4%563
    Newton9666Humana60.7%48.3%540
    Pike9374UnitedHealth56.2%42.4%595
    Lincoln9344UnitedHealth63.8%46.5%579
    Nevada9073Humana49.8%52.4%531
    Monroe9044UnitedHealth74.6%53.2%559
    Lee8844UnitedHealth69.1%60.3%640
    Dallas8455UnitedHealth54.8%53.3%464
    Lafayette7793UnitedHealth88.7%48.5%529
    Prairie7575UnitedHealth60.4%43.3%461
    Woodruff7205UnitedHealth70.6%48.6%563
    Cleveland5874UnitedHealth62.0%38.4%331
    Calhoun2992UnitedHealth84.3%40.9%228

    Arkansas's twelve months

    Visible Medicare Advantage members in Arkansas each month, Nov 2025 to Oct 2026. The December-to-January step is the election period; the rest of the year moves on new eligibles, special enrollment and deaths.

    Nov 2025 · 282,044Oct 2026 · 290,325

    What 2027 does to Arkansas

    The fate assigned to every plan for 2027, joined to the members in it today. A plan that ends sends its members to choose again; a plan dropping counties keeps the plan but not every county, and which counties is not stated.

    Plans that end
    9,899

    members in Arkansas are in plans that end for 2027.

    • Centene6,654
    • Aetna (CVS)2,450
    • UnitedHealth795
    Plans dropping counties
    97,367

    members are in plans that keep selling in Arkansas but drop at least one county for 2027.

    • Humana · 8 plans51,815
    • UnitedHealth · 5 plans19,167
    • Aetna (CVS) · 7 plans15,331
    • Centene · 1 plans11,054

    The plans on sale in Arkansas for 2027

    Benefit design weighted by each plan’s members today, so a figure is what the market’s members are offered, not a count of plans. The rating is the 2027 overall Star Rating, weighted the same way.

    $0 premium
    99%

    of members are in a plan with no monthly premium

    In-network maximum
    $6,500

    median out-of-pocket maximum, member weighted

    Star Rating
    3.85

    2027 overall, member weighted

    Carrier Command · for Medicare Advantage plans

    The read on every carrier in Arkansas is in Carrier Command.

    A monthly position page for each of the 9 carriers here: risk and rebate against the market, Stars levers, the election-period forecast, county standing and the written read. Launching for Medicare Advantage plans.

    How these numbers are made

    • Members are visible members: CMS suppresses any plan-county cell of ten or fewer, so small counties undercount. Market share excludes employer group plans.
    • Enrollment is Oct 2026; the twelve months run Nov 2025 to Oct 2026; the election step compares December 2025 with January 2026.
    • Plan fates are the ones assigned for contract year 2027; benefit design is the 2027 filing; the rating is the 2027 overall Star Rating of each carrier's contracts, weighted by members in Arkansas.
    • A carrier is a parent organization; its brands in Arkansas may carry other names. The rank 1st to 9th counts every parent with visible members in 2026.
    • Every figure comes from public CMS data as Livmor reads it, and the page is rebuilt when a new month posts. Livmor Carrier Command, public CMS data.